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Monzo's brand strategy: how the neobank championed community — Scale Up Collective - Go-to-market for challenger brands
Finding the right tone of voice for your bank — Deft Content
Happy birthday to the Monzo tone of voice
Monzo and Transparency - Only Dead Fish
Tone of voice: A guide and examples to standing out in a noisy market
Sketchplanations on Twitter: "See how monkeys can help you spot passive writing in your copy, subtly removing your responsibility. This super example and technique is from @monzo's tone of voice guidelines. Handy
The Best Tone of Voice Examples We've Found (So Far) | The Way With Words
Monzo Makes Money Work For Everyone | Y Combinator
The tech brands getting tone of voice right - The Co-Foundry
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Writer Harry Ashbridge on making people… | Creative Lives in Progress
Breakthrough Brands: Monzo, A Modern Approach To Banking
The Best Tone of Voice Examples We've Found (So Far) | The Way With Words
Ragged Edge on Twitter: "The bank that changed banking. @monzo is a brand in the truest sense of the word: it's a feeling as much as it is a bank. So our
Monzo - We All Need Words
Monzo and the new language of banking
How to create a brand tone of voice guide (that people actually use) | Emphasis
Monzo reveals cheery brand refresh
Happy birthday to the Monzo tone of voice
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Tone of Voice – Here's why Monzo is nailing it! – Comma Comms
Tone of Voice – Here's why Monzo is nailing it! – Comma Comms
Happy birthday to the Monzo tone of voice
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Tone Of Voice | Can you answer these questions? | Mark-Making*