Ep 5: Nike's Breaking2 and Chanel's $1325 Boomerang Backlash - YouTube
Nike on how setting an 'audacious goal' helped the brand work differently
Nike's #Breaking2: How to Think Big, Act Bold - Identity
Nike's moonshot, facial payments and more
An Exclusive, Behind-the-Scenes Look at How Nike Is Trying to Break the 2-Hour Marathon Barrier | Runner's World
National Geographic + Nike + Dirty Robber: Breaking2 | The Webby Awards
Breaking2: Nike's Marathon Marketing Success | Pickstar
Breaking2. Nike GB
Breaking2. Nike GB
Nike #Breaking2 - Twitter Auto Response Instant Reply Bot | IC Group
Breaking2. Nike GB
M35 | Nike Running Global
Inside the success of Nike's Breaking2 'moonshot' - Digiday
Nike #Breaking2 Breaking Barriers - YouTube
Nike #Breaking2 - Twitter Auto Response Instant Reply Bot | IC Group
Jo Matthews - Creative Copywriter and Communications Specialist
NIKE 'BREAKING2' – A SUCCESSFUL IMC CAMPAIGN – MARKETING OUR SOCIETY
Nike Breaking2: come un record fallito diventerà la vittoria di tutti | GQ Italia
Is Nike's 'Breaking2' marathon bid more than a marketing stunt?
The Epic Untold Story of Nike's Two Hour Marathon Attempt | WIRED
Nike and NatGeo's 'Breaking2' documentary shows the power of branded storytelling
Breaking2 — Activation Ideas
Why Nike's #Breaking2 Marathon Attempt Wasn't About Selling a Sneaker | GQ
Inside the success of Nike's Breaking2 'moonshot' - Digiday
The Drum | Nike's Breaking2 – Marketing Stunt Or Sporting History? Only Time Will Tell
Breaking2. Nike GB
Breaking2. Nike GB
Nike Accused of Cheating to Break the Two-Hour Marathon Record | Sole Collector
